Google I/O 2024 blew minds with the AI upgrades!
Highlights:
All the Senses: The new Gemini Nano handles text, sights, sounds, and speech for a richer, on-device AI experience. It even helps visually impaired users with TalkBack and alerts you about scams during calls.
Work Partner: Gemini 1.5 Pro jumps into Docs, Sheets, Slides, Drive, and Gmail, getting info and doing tasks across the suite.
Video Magic: Veo makes 1080p video from text, pics, and vids, already a hit with YouTubers and Hollywood.
Not to mention the new AI search tricks! Now, millions of people in the US will see AI-made summaries at the top of their search results, saving them time.
However, Google is careful about not taking traffic away from original sources. AI summaries are only used for tricky searches, and people still click on original links for more insights.
Food for thought: How will these changes reshape user experiences & the way people consume online information?
What's on the table for today:
Latest News
Two Growth Hacks
Let’s dive in!
👉 The Athletic's newsletter is booming with nearly 3 million subscribers! Newsletter open rates are high, outperforming industry averages. What’s next? (READ HERE)
👉 Speaking of newsletters - beehiiv, a newsletter platform, just got a big $33 million funding boost. They host over 20,000 active newsletters! Their ad network helps advertisers reach specific audiences.
Still debating whether a newsletter is a good idea?! (READ HERE)
👉 Guess what? Apple is about to team up with OpenAI to bring ChatGPT to iOS 18! This means cool new AI features for your favorite Apple apps like Messages and Safari, and even smarter Siri. (READ HERE)
👉 Finally, we had to mention this too. It’s too big.
ChatGPT is rolling out GPT-4o, its latest AI model, along with additional features for free users! This faster and smarter model enhances text, voice, and image understanding. Free users gain access to advanced functionalities such as GPT-4 intelligence, web responses, data analysis, and more. (READ HERE)
#1 - Ad-Free Subscriptions 😯
Have you considered offering ad-free or ad-lite subscriptions? Maybe now it’s the time.
You can show your users the option to pay for an ad-free or reduced-ad experience. How? Using subscription plans with different tiers, where higher tiers offer ad-free or ad-lite experiences.
#2 - First-Time Visitor 🧐
Take a stroll through your site like you're a first-time visitor. Is it easy to find your way around? If not, simplify it!
Trim down your menu options and make sure labels are crystal clear, all the buttons work, the links to social media platforms are updated, etc.
Think about it: when visitors land on your site, they should be able to find what they need without feeling lost in a maze.
So streamline your navigation ASAP!
Something Fun
How we can help you grow:
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Cheers,
DOT Team
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